In 2005, three broke students at a Stockholm business school lost a pitch competition with an idea banks said would never work. Two decades later, that idea — Klarna — has rewired how the world pays online, and is now facing the hardest questions of its rise.
How a small Gothenburg carmaker invented the three-point seatbelt, gave the patent away for free, and built a century-long culture around one word: safety.
How two Stockholm entrepreneurs built Spotify to beat music piracy — and turned Sweden into a streaming and startup superpower.
Muuto grew from a two-person Copenhagen startup into one of Scandinavia's most influential furniture brands — and a corporate sibling of HAY inside MillerKnoll. Discover the story behind its Finnish name, its rotating cast of Nordic designers, and the pieces, from the Nerd Chair to the E27 Pendant, that made it famous.
LEGO began as a Danish carpenter's Depression-era side hustle and became the best-selling toy on Earth without ever leaving Billund. The story of Ole Kirk Christiansen, the 1958 "clutch power" patent, the family's four generations at the helm, and how LEGO nearly collapsed before becoming one of the world's most valuable brands.
HAY has grown from a small Copenhagen start-up into Denmark's most influential contemporary furniture brand. Discover the story of Rolf and Mette Hay, the "democratic design" philosophy, and the pieces — from the About a Chair to Palissade — that made HAY a global name.
Fazer has been Finland's confectionery giant since 1891 — the family-owned maker of Fazer Blue, Geisha, and the salty liquorice behind Finland's biggest sweet tooth. Here's the story of how one Helsinki café built a Nordic institution.
From the language to its notoriously harsh winters, Finland is one of the world’s most unique countries. It’s also one...
When you think of famous sports cars, countries like Italy and Germany probably spring to mind before Sweden. But believe...
Swedish car brands are well-known around the world, and you can typically associate the largest brands with reliability. You will...
Despite the comfortable standard of living, spending a lot of time in Norway requires building resilience to the country’s notoriously...
Since discovering oil in the latter half of the 20th century, Norway — and companies in Norway — have gone from strength...














